project BLUE | Billabong and O’Neill

On a more tranquil side of the spectrum a consortium of seven leading surf brands have combined to form project BLUE, a special line of co-branded goods, the sale of which goes to the non-profit Surfrider Foundation. The participating brands are Billabong, DAKINE, Electric, Famous Wax, Nixon, O’Neill and Reef.

We have a couple of pieces from Billabong and O’Neill to show you here. The Billabong Supersonic boardshorts are made from the company’s proprietary Eco-Supreme Suede material, made from recycled plastic bottles. According to the company more than three million plastic bottles have been diverted from landfills to become Billabong boardshorts in the last three years. The O’Neill Atmosphere hoodie and tee are made from organic cotton and printed using soy based inks. Take a look after the jump.