The anticipated collaborative project between Nike 6.0 and Todd Selby goes live on Selby’s site TheSelby.com tomorrow. Until then you can catch a sneak preview of exclusive photos and videos from Selby’s shoots with Ben Horan, Nigel Sylvester, Garrett Reynolds, James Stewart, Mason Aguirre, and Michel Bourez right over here.
As part their big Fall/Holiday ‘09 campaign which includes the collaboration with Todd Selby, Nike 6.0 has done this commercial spot featuring supercross phenom James Stewart. For the spot, which is intended to show 6.0 athlete’s ability to blend action and lifestyle, James Stewart was filmed at his home track in Florida rocking the M65 Flannel Shirt. The commercial was done by Sandymontana Productions in Portland and uses motion control cinematography, digital compositing, and photo doubles to create its unique look. For more on 6.0’s Fall/Holiday apparel collection go here.
Next up in the Nike 6.0 x Todd Selby Campaign are Garrett Reynolds and Nigel Sylvester, arguably 6.0’s two biggest names. Selby did a sick job with these, catching Nigel up in QB and Garret chillaxing in Dirty Jerz – Tom’s River to be exact. All the shots after the jump. Via Defgrip.
As we told you before with the release of the Todd Selby x Nike 6.0 Ben Horan shots, Nike 6.0 is going big into wakeskate. As a major jumping off, they will premiere their first-ever wakeskate movie, Aquafrolics, starring Horan, Nick Taylor, Matt Manzari, Andrew Pastura, James Balzer, and Silas Thurman in Orlando on Saturday, August 22 as part of the Surf Expo weekend. No longer wakeboarding’s little brother, wakeskate has evolved into a sublime artform owing way more to skateboarding than to wake any day. Won’t be in Orlando? Not to worry. Aquafrolics will be available in its entirety on the 6.0 site later this month. Stay tuned for more on this growing movement.
Today we have some more shots from the Nike 6.0 x Todd Selby project for Fall/Holiday apparel. This is Ben Horan, 6.0’s top wakeskate dog shot at his home in Nahunta, GA where Nike also just finished building a two-tiered pond with stairs and a rail for homie to shred in. It’s good to be on Nike! 6.0 will continue to go hard in wakeskate this summer with the release of their first ever wakeskate film, Aquafrolics. More on that real soon. More Selby shots after the jump.
Nike 6.0 has pushed past their previous watermark once again, this time in the form of their upcoming collaborative campaign for Fall/Holiday Apparel with photographer Todd Selby. Rather than just hiring Selby, the Nike 6.0 campaign will be meshed with his personal project theselby.com. The Selby Project is simply a collection of “interesting people in their creative spaces.” In this vein, Selby shot Garret Reynolds, Mason Aguirre, James Stewart, Nigel Sylvester, Michel Bourez, and Ben Horan in their hometowns dipped in 6.0 Fall/Holiday apparel. The works will appear in 6.0’s print ads as well as on a special mini-site dedicated to the project set to launch at nike6.com/clothes later this week. Above and after the jump is Aguirre by Selby in Duluth, Minnesota rocking select apparel pieces including the the Blocked Crew and the Road Dog Flannel. Stay tuned for more from this project this week.
