Last night Burton held their annual Cinco de Mayo party in NYC and once again proved that a cold-weather action sport brand based in Vermont can pretty much out-fiesta anyone in the game. The flowing margarita bar and sounds from DJ Jayceeoh and DJ Smoke LES turned the Burton showroom in SoHo into a hot sexy dance party populated by some of the most beautiful faces in the city. In a word, it wasn’t your average shred-fest. More pics after the jump.

Last night was the release party of Mel D. Cole’s Village Slum x etnies collabo at the etnies showroom in SoHo. The night was straight up crazy with major heads coming out to support the shoe and tee project. With Wajeed supplying the beats and dude likes Freeway and Black Thought mixing through the crowd, the night only got iller when The Money Making Jam Boys performed a live set. Check out some shots of the madness after the jump.

If you’re in the L.A area this week check out the “Surf Madness” event Warriors of Radness are putting together with Malibu Surfing Association, Primo Beer, Surfer Magazine and Sabre Eyewear. The exhibit includes works of legendary surf photographer and filmmaker Grant Rohloff, a screening of a film by Kyle MacLennan, who’s trailer is above, and live music from Gantez Warrior. Check out the jump for time and location.

Updown Magazine is helping the PartySnake crew throw their Season Ender Bender in both Collingwood and Toronto, Ontario, Canada this weekend and have hooked up these limited edition tees/barf rags for the occasion. Full party info as well as their John Denver edit after the jump.

KCDC in Brooklyn was jumpin off Saturday night for the release of the DVS “Wednesdays with Reda” shoe. DVS team riders Kerry Getz, Chico Brenes, Jeron Wilson, and Daniel Castillo were in the building supporting Reda’s take over of hump day. The event was a banger, right down to the high end coffee being served in custom Reda mugs. Peep some pics from the event after the jump.

The etnies Space got turnt out last night for the release of the SHUT x Milk Studios collabo deck featuring Nicole Trunfio. Plain and simple it was skateboards, models and PBR, what more do you need? Check out some more pics after the jump.

In a groundbreaking move for the skateboard industry, the day Wednesday has been given it’s own pro model by DVS. OK, it’s actually a collaborative version of the Berra 3 between Steve Berra, Giovanni Reda, and DVS to celebrate Reda’s show “Wednesday’s With Reda” on The Berrics, but it’s super rad that it just says Wednesdays on the side. Hump day will never be the same. To launch the shoe KCDC is having a coffee and cannolis party on Saturday March 20th. Full details after the jump.

Last night Home studios in Manhattan played host to the Vans x Hellz collection release party. The place was filled with sneakerheads and dime pieces alike peepin the new women’s footwear, having drinks and then having some more. Music for the night was provided by sets from DJ Elle and Roxy Cottontail. After the party? You guessed it, was the after party. It went down at Greenhouse with QuestLove on the tables till who knows when. Peep a gang of pics after the jump.

If you are on the west coast, you still have plenty of time to make it to Atmosphere’s one month anniversary party for their flagship store in Portland. Is one month a bit premature to be celebrating you ask? If you knew these dudes, you’d know it’s a miracle the place stayed open for one day. If you go, tell Prosser we sent ya! The Atmosphere store is located at 537 SW 12th Ave, PDX.

If you haven’t made it Max Fish Miami yet, tonight is your last chance. Capping off the week of New Yorkers pretending to “work” in Miami, the Fish is having a super secret live concert at their temporary installation space at 28 NE 14 Street. Check OHWOW for more details.