Master collaborator Bun B lives up to the infamous Biggie lyric “you never thought that hip hop would take it this far” as he delivers this rapmercial for DGK and Diamond’s new collabo pack. Hey it’s all trill at the end of the day, right?

Diamond and Curren$y just dropped the collabo Lifer series in a new black and red colorway at FTC in San Francisco. Here is an edit of what went down, filmed and edited by Ando for FTC.

Heel Bruise and Diamond have connected to drop the first collabo between the two brands. The black “Collabowl Champions” tee drops at select shops for Hoiday 2010.

You gotta kinda love this little video Diamond and Hall of Fame did to the drop the release of their Un-Polo Polar Bear Collection today at both the the Diamond and Hall of Fame stores on Fairfax. Check out the product in detail here.

Concluding our coverage of Agenda, Volkswagen gave Rad Collector an exclusive opportunity to push a 2010 Volkswagen Golf GTI from LA to Huntington Beach. A whip in it’s own class, between the turbo charged intercooler engine and the dual GPS displays, the GTI proved to be the perfect accoutrement to the show. Peep our on-the-spot shoot featuring Luis Tolentino along with Shut, Famous, Diamond, Mighty Healthy, Good Wood, DVS, and CtotheJL after the jump. Photography by Chris Lee.

CCS is coming with some heat right now. In addition to having the exclusive on the Nixon Primary Palette collection, CCS has new exclusive tees with Girl, Nixon, Neff, Diamond, and Altamont. Go here to cop ‘em. The Go Skateboarding Day tees are also now in stock.

Here is the next limited edition series out of the Lakai Summer ‘08 collection – the Racing Series. In this series Lakai worked with some other brands out of skateboarding including Diamond Supply Co, Girl, VA, Matix, Krux, Ricta and others. The series is made up of the Biebel, Foster 4 and the Mariano 2. 
Check them out in detail after the jump.

DGK and Diamond Supply Co. got together on a t-shirt collaboration, that we enjoy very much – The Diamond Kids. The tee comes in an edition of 400 – 200 sold in the Diamond store in L.A. and the other 200 should be available online any day. Via C To The JL.