Everyone loves to hate on New Jersey but whatevs, you can’t argue that Mountain Creek has pushed to become one of the top park and pipe mountains in the country. This weekend they are opening their new 22 foot pipe with Atmosphere and Masa and today they announced the release of the Jersey Pride beanie collabo with Neff. Only 300 beanies are available onsite at the Creek or online here. More info on Saturday’s pipe event after the jump.

New shred accessories brand Masa, who debuted last season with neck gaiters announced at SIA that they are jumping into the gloves and mitts game. Here is a sneak of their first mitt, dropping late summer. We’d show you the gloves but they were so hot they got ganked during the trade show.

Masa, the collaborative neck gator brand from Chris Prosser and Darrell Mathes has dropped their first batch of styles. Ranging from simple solids to plaid and camo, and made from 100% face-friendly fleece, each gator comes with it’s own Crown Royal-style drawstring bag, handy for toting all sorts of other inebriants. Ask your local shop to get these if they don’t got ‘em already. A look at all the colors after the jump.

More news from the Atmosphere camp. They’ve just announced that on October 1, 2009, they’ll be opening their first flagship store in their hometown of Portland. The location, on 12th and Alder in downtown PDX is a far cry from their first location: a locker at Wilson High School. The store will house both Atmosphere’s snowboard and streetwear collections as well as Masa neck wear. A misty view of the blueprint after the jump.

Speaking of Darrell Mathes and his new company Masa…Masa was conceived last year by Darrell’s lifelong homie Chris Prosser of Atmosphere who had a moment of enlightenment while listening to Wu tang’s “Protect Ya Neck.” He realized that even though some companies were making them, there wasn’t a dedicated brand making “sick ass” neck gaiters. One call to Darrell and it was a done deal. Not even out the box yet, the Masa team consists of Andreas Wiig, Justin Bennee, Kyle Clancy, Doran Laybourn, and Nima Jalali, in addition to Mathes. Expect some product peeks very soon.

ESPN Action has a sick new interview up with Darrell Mathes. Portland, Oregon’s smoothest pimp on snow is a WeActivist and the co-founder of Masa, a new neck gaiter brand slated to launch this season. He is also the man behind the most anticipated shred flick of the season: VideoGrass. Read the whole thing here and be sure to peep the exclusive VideoGrass outtakes.